Movieland undergoing multi-million dollar renovation in Richmond

The upgrades will include new recliner seats, large format auditoriums, and a family-friendly arcade space.

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Here’s what to expect from an upgraded auditorium at Movieland.

Rendering courtesy Bow Tie Partners

If you’ve been to a screening at Movieland recently, you may have noticed some blocked-off areas and construction materials. The theater is in the midst of a multi-million dollar renovation, its first major one since opening in 2009.

Movieland at Boulevard Square is the only first-run movie theater within city limits. The renovations will take place over the next six months, although moviegoers may experience some upgrades in time for Christmas.

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Renovations are ongoing at Movieland.

Photo by Gabby Ringer

The new-look Movieland will include two large format auditoriums with 50-foot wide screens, called BTX: Bow Tie Extreme.

Pro tip: This is not the same as IMAX screens, which are generally at least 70 feet wide.

The rest of Movieland’s auditoriums will be upgraded with electric recliner seating. Several auditoriums will also get larger screens.

You can get a sneak peek of the new seats by swinging by Movieland — there are sample seats in the lobby right now.

In addition to auditorium improvements, the theater plans to expand its kitchen and bar facility. It will also construct a new space for patrons called the Playland Arcade at Movieland, which will have arcade games and duckpin bowling.

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